TERRE

2024

CONCEPT DESIGN
BRAND IDENTITY
LOGO DESIGN

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Concept: Terre offers handmade ceramics, including tableware, home décor, and artistic pieces, all inspired by nature's textures and colors.

Designed for art lovers and mindful consumers, Terre brings natural, pure, and handcrafted beauty into your home, blending minimal luxury with the warmth of high design.​

Challange:

In a world where mass production dominates, Terre set out to create a brand that honors the artistry and authenticity of handmade ceramics. The challenge was to design a brand that feels natural and pure, while appealing to art lovers and mindful consumers who appreciate the beauty of handcrafted pieces. How do you translate the tactile, raw beauty of nature into elegant, everyday items for the home?

SOLUTION:

Terre’s solution lies in its carefully crafted ceramics, where nature’s textures and colors come to life in every piece. The brand identity reflects this ethos—minimal yet luxurious, natural yet refined. With an earthy color palette and organic shapes, Terre captures the essence of nature’s beauty while celebrating the imperfections and authenticity of handmade craftsmanship.

Terre’s style is a blend of minimal luxury and organic charm. With clean designs and natural textures, the brand evokes the simplicity and warmth of handmade artistry.

Logo design

The Terre logo is designed to be as simple and elegant as the pieces themselves. An abstract, fluid shape represents both the organic forms found in nature and the hand-sculpted quality of the ceramics. The logo is understated, reflecting the purity and natural charm that defines the brand.

Color Palette:

Inspired by the earth’s raw elements, Terre’s palette features soft clays, warm neutrals, and muted tones. These colors evoke a sense of purity and tranquility, perfectly complementing the natural and handcrafted essence of the ceramics. The palette creates a soothing, grounded visual identity.

Brand style

Terre’s style is a blend of minimal luxury and organic charm. With clean designs and natural textures, the brand evokes the simplicity and warmth of handmade artistry. Each piece, from tableware to home décor, brings a touch of handmade beauty into the home—functional, yet elegant.

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